Suck at Writing Quality Content…? (2 min read)

1. Use real words.

Is your website or blog littered with revolutionary, value-added, impactful, cutting-edge, best-of-breed, mission-critical words designed to leverage and synergize the current paradigm? Words like that are the chemical additives of business writing: Maybe one or two used sparingly won’t matter much, but too many will poison your content. Forget the buzzwords, and say what you really mean.

2. Avoid frankenwords, weblish and words pretending to be something they’re not.

Frankenwords are words weirdly bolted together to create stiff, bizarre versions of themselves, typically ending in -ize or -ism or -istic (incentivize, bucketize). Avoid nouns masquerading as verbs (workshopping, journaling) and verbs masquerading as nouns (learnings). And definitely avoid weblish like k, thx, and ur welcome.

Read: Create Content Your Readers Will Enjoy

3. Use your active voice.

The passive voice isn’t technically incorrect, but it tends to sound stilted and awkward. You’ll vastly improve your writing by making your verbs active. Active sounds zippier and more alive.

So, instead of “The video was edited by a guy named Hibachi,” try “A guy named Hibachi edited the video.” A simple but surprisingly effective change.

4. Ditch weakling verbs for more descriptive ones.

Bold action words will breathe life into your writing. Avoid generic phrases; use expressive language that paints a vivid picture in the reader’s mind.

Read: Can’t Keep Your Reader’s Engaged…? Here’s What Will

Instead of “It might seem like a good idea, but it’s probably not in good taste to put a QR code on a tombstone,” try “It might seem like a good idea, but it’s probably not in good taste to etch a QR code on your loved one’s tombstone.”

5. Lose adverbs, except when they enhance meaning.

Most writers use adverbs gratuitously, tossing them in when they add nothing. In the previous sentence, the adverb gratuitously is necessary, because it tells you how most writers use adverbs. Without it, the sentence reads “Most writers use adverbs.” Well, duh.

6. Use clichés only once in a blue moon.

Sometimes, clichés can offer a quick reference or shorthand (on the same page). But too many can make you sound just like everyone else– which is exactly the opposite of what you are trying to achieve.

7. Trim your words.

Say things simply, with empathy for the reader. The use of more words does not really help you sound more smart. On the contrary, it contributes to content obesity. Lol. So, instead of “in order to,” say “to.” Instead of “ways by which,” use “ways.” Trim “despite the fact that” to “although.”

8. Break some grammar rules.

It’s OK to start a sentence with “And,” “But” or “Because.” It’s OK to write a single-word sentence. And a one-sentence paragraph? Why not? We can safely break some rules we learned in school and when doing so, it adds energy and momentum to our writing. Grammar does matter. But readability, personality and emphasis matter, too!

(For Fashion, Beauty, Book Bloggers & More!)
Article Credits Go Respectably to Entrepreneur Media, Inc.

65 thoughts on “Suck at Writing Quality Content…? (2 min read)”

  1. Seriously, all these tips never end, yet writing never gets easier. I guess simplicity and originality is the key, whether that serves it or not. I write as I feel, someone would love it no matter what. So, I’m at peace with myself. Helpful tips though. Thumbs up!

    Like

  2. That’s so true, I see myself doing those mistakes 😅😅 But thank you so much, it’s really helpful, especially for beginners like me!! 😃 Still have a lot to work on.

    Like

  3. I don’t want to be a grammar Nazi in any way, but I hate it when people you thx ,ur, eeww.. I mean I don’t understand the need.

    Liked by 1 person

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